• 28 sept.

    cost of B2B leads

    What is the cost of your lead in B2B prospecting ?

    Posted by Nicolas in best practice, study

    We live in a cold cold world. The majority of B2B companies still work with old-fashioned sales organizations: Inside sales reps teams try to qualify leads on their own, and …

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  • 20 sept.

    dashboard iko

    Boum!

    Posted by Nicolas in features

    A few hours ago, we pushed the button to turn the new sales application online. Two years after the initial launch of IKO sales intelligence solution, and after massive changes …

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  • 12 sept.

    mac-screen-iko-en-3501

    Nothing changes… but sales intelligence !

    Posted by Nicolas in features, Features @fr

    It’s not “business as usual” at the office this week. Everyone is quiet and focused towards a common challenge. Strange ambiance… No jokes nor passionate discussions by the coffee machine: …

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  • 10 sept.

    job-titles

    Job titles mean nothing on LinkedIn

    Posted by Nicolas in best practice

    I remember one of the very first experimental testing I did with IKO two years ago, while we were still in pre-pre-alpha and far from proposing it to the market. …

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  • 28 août

    NINA

    Spending more time with NINA than with your business ?

    Posted by Nicolas in best practice

    NINA is an easy target. When you call, it works. When you organize a diner, NINA comes. When you feel lonely, NINA opens the door. But… When you want to …

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