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04 avril
Reasons for calling with sales trigger events
I recently discussed my DRESS code, the five steps of social selling= Detect, Reach, Engage, Strengthen, Snowball. While the formula looks good as a step-by-step methodology, there are two pragmatic …
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02 avril
My 5 social selling tactics
My 5 social selling tactics There is no one left around to defend the cause of cold calling. The switch to social selling techniques delight both decision makers (who feel …
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16 mars
Prospecting hell: Why B2B search tools have to die
Why B2B search tools have to die There are tons of lead building lists out there, claiming more contacts, more companies, more depth to qualify your leads. All providers advertise …
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08 mars
CRM adoption and CRM data decay
Is Social magic to fix CRM adoption and CRM data decay? I caught a conversation last week in a tradeshow alley: « At the end of the day, my CRM app …
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30 janvier
Partnerships that work !
Partnerships that work ! Too many partnerships become time-consuming and inefficient. Two reasons for this : the partner oversold its capacity to penetrate the market too much time spent in …
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26 janvier
Brand new "social selling" widget for Salesforce.com
Get the brand new IKO System widget for Salesforce! We are very happy to announce that the new edition of IKO System for Salesforce.com is now out! much better ergonomics (watch the …
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12 d�cembre
Hunt in packs with the TEAM feature !
IKO today releases its TEAM feature ! Prospect hand in hand with co-workers and partners Multiply your connection paths Functionally we mutualize connection paths from all team members within the …
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06 novembre
3 tips to spot the best partners
Most of us have experienced losing a lot of time with partners without no results at the end of the day. Business as usual. What most companies do to build …
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23 avril
Artificial intelligence for lead generation
Within the sales cycle, prospection is a huge part. Sometimes the core part which undoubtedly impacts customer support and loyalty. And there is no space for a corporate data provider …
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We live in a cold cold world. The majority of B2B companies still work with old-fashioned sales organizations: Inside sales reps teams try to qualify leads on their own, and …
A few hours ago, we pushed the button to turn the new sales application online. Two years after the initial launch of IKO sales intelligence solution, and after massive changes …
It’s not “business as usual” at the office this week. Everyone is quiet and focused towards a common challenge. Strange ambiance… No jokes nor passionate discussions by the coffee machine: …
I remember one of the very first experimental testing I did with IKO two years ago, while we were still in pre-pre-alpha and far from proposing it to the market. …
