• 29 avril

    time_is_money-1600x1200

    Fight procrastination, create urgency

    Posted by elisabetta in Non classé

    As bullfighters have to calculate their every move when competing in an arena, so do sales representatives when closing a deal. Strategy is of fundamental importance and every step counts …

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  • 16 avril

    Running Race

    Why is BANT no longer the way to go?

    Posted by elisabetta in CRM, sales cycle, sales method, social media

    BANT, the acronym standing for Budget, Authority, Need and Time, was until recently considered as an impeccable guide, 4 step checklist used by sales representatives to best qualify leads and …

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  • 03 avril

    bull_fighting-1920x1080

    Hurry up and buy!

    Posted by elisabetta in best practice, cold calling, sales cycle

    How well did you close your quarter? Do you have the impression buyers are interested in your product but you have difficulties closing? Are buyers procrastinating too much? If yes, …

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  • 26 mars

    Screen Shot 2013-03-25 at 4.45.28 PM

    Inside the mind of the B2B buyer

    Posted by elisabetta in Careers, cold calling, sales cycle

    Before going deep into detail about the aspects and actions of a B2B buyer, it is fundamental to understand the difference between B2B and B2C buyer psychology. Attracting potential B2B …

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  • 18 mars

    Traveling_Salesman2

    Choose the right Sales Method

    Posted by elisabetta in sales cycle, sales method

    Have you ever considered that the sales method you are adopting might not be fit for your team and respective goals? Imagine when you have to buy a new pair …

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